The Rise of Social Media

SNAPCHAT Snapchat is a social media platform founded by Evan Spiegel, Bobby Murphy, and Reggie Brown as Stanford University students. First released as “Picaboo” in 2011, the app was later rebranded as “Snapchat”. Snapchat’s original feature was the short-term disappearance of sent photos and videos. Users could have the content they sent automatically deleted after…